Resources
The Mobile eCPM Report: In-App Ad Monetization Worldwide [Updated in July 2024]
Optimize your Ad Monetization Strategy, find new audiences, and learn new ways to step up your revenues.
Marc Llobet
Ad Monetization
15 Top Strategies for Summer 2023 - from Mobile App Industry Veterans:
explore key strategies to boost your mobile app & user numbers and increase engagement, (...) natural growth, using social features in your app, and adapting to new privacy rules.
Marc Llobet
Ad Monetization
New eCPM Report: Revisited & Updated data! Boost your Growth Strategy this 2023!
We have revisited & updated our data, to make it more accurate. The Mobile In-app Ad eCPM Report. Help yourself to boost your monetization strategy this 2023. World map & month-by-month analysis.
Marc Llobet
Ad Monetization
TOP 5 Worst Mistakes of Mobile Games in Influencer Marketing
Avoid these mistakes to ensure your Influencer Marketing Campaign turn into impressions, downloads, and installs from a quality audience.
Marc Llobet
Ad Monetization
Appodeal SDK 3.0! - 4 Top Reasons to Upgrade!
Appodeal’s 3.0 SDK version is now available for all game developers to download, with plenty of new features: From getting more support with Firebase Analytics to integrating a consent manager that will prevent your app from getting banned from the app store.
Marc Llobet
Ad Monetization
In-App Bidding for Mobile Studios: the most efficient way to increase your ARPDAU & Revenue.
Triple-A & mid-size studios are sky-rocketing their revenues this 2023 thanks to In-App Bidding. Learn the Why's behind its sucess & What comes next for this revolutionary model!
Patricia Weil
Ad Monetization
How to test Hundreds of Ad Creatives every week?
Appodeal's BidManager allows you to automate time-consuming tasks like launching new campaigns in bulk or A/B testing creatives in different ad networks in a matter of minutes.
Patricia Weil
Ad Monetization
How to Automate your UA Campaigns to save time & money
For mobile developers lacking time, the key to ensure top-performing ads relies on the ability to manage metrics efficiently and make data-driven decisions fast. Really fast.
Marc Llobet
Ad Monetization
What is the “Impression Period” between Rewarded Video Ads? [Use Case]
Too many ads in a row can reduce your user retention. But fewer ads mean lower-income... What’s the perfect balance? The optimal Impressions Period between Rewarded Video Ads?
Marc Llobet
Growth
Direct Deals & Cross Promotions for Mobile Apps & Games
Everything about Direct Deals & Cross promotions, which ad formats to use, segmentation and targeting strategies, and how to set up your first campaign.
Marc Llobet
Ad Monetization
15 Questions when Choosing a Mobile Ad Network (for Indie Devs)
With all the advances and shifts in the Ad Industry, how to choose the mobile ad network right for you?
Marc Llobet
Growth
Rewarded Video Ads in Mobile Games
Tips, strategies, and best practices of rewarded video ads in mobile games. Find out how to integrate them and what works best.
Marc Llobet