Optimize your Ad Monetization Strategy, find new audiences, and learn new ways to step up your revenues.
Everything about Direct Deals & Cross promotions, which ad formats to use, segmentation and targeting strategies, and how to set up your first campaign.
Growth 7 min read
With all the advances and shifts in the Ad Industry, how to choose the mobile ad network right for you?
Ad Monetization 9 min read
Tips, strategies, and best practices of rewarded video ads in mobile games. Find out how to integrate them and what works best.
Growth 8 min read
Apple has caused the APPocalypse, the IDFAs are dead, an $80 billion ad industry is trembling, the oceans are rising, and the sky will fall on our heads.
Growth 13 min read
Last week we had an amazing webinar with Kamil Janiszewski, Chief Revenue Officer & Co-founder at Listonic. We discussed, among other things, How to Develop & Monetize an App like Listonic and turn it into one of the most popular and profitable mobile shopping apps in the world. If you don’t want to miss the […]
Growth 4 min read
Even with the COVID situation, the data shows that this 2020 holiday season, the eCPMs will grow again.
Growth 6 min read
Despite the 5G technology being already available, not everyone is aware of it and how it will impact a slew of industries, advertising included. This post aims to demystify what it is and how it will impact the mobile advertising space.
Ad Monetization 2 min read
The Keys to Success on Hyper-Casual Games. Each studio has its unique Keys to Success. However, if there's one key to success that they all share, it is to (...) and if you want a reliable monetization partner and start making real money from your ads...
Ad Monetization 8 min read
It's a common perception that ad revenue tends to decrease typically once the new year start. But is that always true? Find out what you can do to start 2020 right for higher ad revenue.
Ad Monetization 10 min read
Statistics show rapid increase in the share of ad-driven revenue for all genres of gaming apps, as developers shift from having one revenue source to creating monetization mix.
Ad Monetization < 1 min read
The widespread adoption of ads.txt file across web platforms paved the way for app-ads.txt to finally enter the world of in-app mobile ads. This simple text file is quite easy to apply and quite effective in fighting fraud and spoofing.