Growth 8 min read

ASO in 2021: Trends to Grow your Apps & Games

Let's start by setting the foundations of what ASO is, why it is so important in 2021, and how it can help you grow your apps and games. Also, let’s see what changes you can expect this 2021 in the App Stores and how they will affect you.

Growth 8 min read

Marc Llobet
Marc Llobet

ASO & Organic Traffic 9 min read

How to increase your organic app growth?

In this article, AppFollow, our partner, shares some tips and insights on how to improve your organic user acquisition and get the most out of channels that can bring you growth at minimum cost.

ASO & Organic Traffic 9 min read

Wing Poon
Wing Poon

Ad Monetization < 1 min read

6 New Year’s Resolutions for Growing Your Ad Revenue in 2019 [VIDEO]

As 2018 comes to an end, it is time to evaluate new options and strategies for scaling your mobile app or game. So our team at Appodeal has put together 6 proven ways to increase ad revenue that should be on your New Year’s resolutions list for 2019.

Ad Monetization < 1 min read

Wing Poon
Wing Poon

ASO & Organic Traffic 2 min read

Finding a balance between a great game and good profits

A passionate developer has a vision of an amazing game and spends long hours working on it. And then, when it’s done, he finds out that he doesn’t know how to profit from it. How can this change?

ASO & Organic Traffic 2 min read

Wing Poon
Wing Poon

ASO & Organic Traffic 8 min read

Understanding Gamers and Gameplay: Moving Beyond the Genre

We know about casual, midcore, and hardcore games. We’ve heard about all the different genres, and all have our favorites. We know all too well the non-paying players, and the affectionately dubbed "whales". There’s a whole other world of game types and players out there, though – and how much do we really know about […]

ASO & Organic Traffic 8 min read

Valerie Alfimova
Valerie Alfimova