Metrics for a Healthy Mobile Game: eCPM, FillRate, ARPDAU...
Of course, you want users to see the ads. But what they do afterward matters? And how much green do you have to put out to attract a new user?
Of course, you want users to see the ads. But what they do afterward matters? And how much green do you have to put out to attract a new user?
...forecast the ROAS of your UA campaigns, and the revenue of all the organic users that you will also get from them!
Seasonal ASO has lots of hidden pitfalls! Let's find out how to take advantage of them while analyzing these case studies.
These 12 tips will help you to handle bad reviews & toxic user behavior on Social Media, while creating a friendly community for mobile games.
Master the ASO Metrics to boost your conversion rates, installs, visibility, and many more ASO KPIs.
ASO Reviews & Ratings: How do they work, their real impact, how to turn bad reviews into positive feedback, and pro tips to boost your growth
How to tweak your ASO Visuals to help your conversion metrics & turn more visitors to install your apps and games...
Let's focus on delivering simple ASO tips on Title & Description tips that Mobile Indie Developers can easily use when designing their apps’ store presence.
ASO Keywords have a strong impact on the discoverability of mobile apps and games. Here's some tips & strategies to boost your organic growth.
Let's start by setting the foundations of what ASO is, why it is so important in 2021, and how it can help you grow your apps and games. Also, let’s see what changes you can expect this 2021 in the App Stores and how they will affect you.
Now, more than ever, it is particularly necessary to optimize the customer acquisition and loyalty strategies of your application and, at Appodeal, we want to help you achieve that.
In this article, AppFollow, our partner, shares some tips and insights on how to improve your organic user acquisition and get the most out of channels that can bring you growth at minimum cost.