The Mobile eCPM Report: In-App Ad Monetization Worldwide [Update Q2 2021]
Optimize your Ad Monetization Strategy, find new audiences, and learn new ways to step up your revenues.
Resources - 12 min read
Marc Llobet
Appodeal Levels Up to 2.0: Growth Engine Featuring New Growth Intelligence Now Out!
When you log in to your Appodeal dashboard, you will now experience Appodeal 2.0 all-in-one Growth Engine with the release of one of Appodeal’s most major product launches: Appodeal’s Growth Intelligence.
Product - 8 min read
Wing Poon
The best Ad Creatives for Mobile Games – Successful UA Campaigns
If you want to tweak and improve the Ad Creatives & Video Ads of your User Acquisition Campaigns for your Mobile Games, then, keep reading!
Monetization - 16 min read
Marc Llobet
Improving the CPI & ARPU of your Mobile Games – Successful UA Campaigns
Tips & Strategies to improve ARPU, ARPDAU, and other revenue metrics. Connect them to your user acquisition campaigns to reduce your ads' CPI!
Monetization - 13 min read
Marc Llobet
LTV (Life-Time Value) for Mobile Games – Successful UA Campaigns
today, we’re talking about the LTV in Mobile Games; its importance in your User Acquisition Campaigns; and strategies & techniques to improve it.
Resources - 11 min read
Marc Llobet
Top Strategies to Grow the Retention Rates of your Mobile Games
Learn all the Key Retention metrics for your Mobile Game launch, how to build your Retention Formula and Top Strategies to Improve your Retention Rates.
Monetization - 14 min read
Marc Llobet
How to Integrate Appodeal SDK in Unity effortlessly [Video Guide]
The webinar will be broadcasted in English and Russian languages on Zoom!
Resources - 14 min read
Marc Llobet
How to Become a Top-Funded Mobile Game Developer on Kickstarter – Interview with Mike Bridavsky
Part of what made us so successful, if you look back at our Kickstarter, is that we worked really hard to make really exciting rewards... we made a lot of exclusive one-of-a-kind items that you could only get on Kickstarter
Monetization - 9 min read
Marc Llobet
Appodeal Talks #01: How to Monetize a Shopping List App Worldwide, with Listonic.
In Appodeal, we recently started a new series of webinars, the Appodeal Talks. In these webinars, you will find interviews, open panels, insights & other relevant topics from Top Professionals in the mobile industry. Last week we had our first webinar with Kamil Janiszewski, Chief Revenue Officer & Co-founder at Listonic. We discussed, among other […]
Monetization - 4 min read
Marc Llobet
Guide: How to Run a Game Concept Test
Conducting Game Concept Tests before you start building your game drastically increases your likelihood of building and launching a successful game. Check out our 45-page guide for the detailed step-by-step instructions on how you can start running your own game concept test!
Resources - 2 min read
Wing Poon
eCPMs will increase up to 30% this Holiday. Are you going to miss it?
Even with the COVID situation, the data shows that this 2020 holiday season, the eCPMs will grow again.
Monetization - 6 min read
Marc Llobet
4 Ways 5G is Changing In-App Advertising
Despite the 5G technology being already available, not everyone is aware of it and how it will impact a slew of industries, advertising included. This post aims to demystify what it is and how it will impact the mobile advertising space.
Monetization - 2 min read
Guest Author