The Mobile eCPM Report: In-App Ad Monetization Worldwide [Update Q2 2021]
Optimize your Ad Monetization Strategy, find new audiences, and learn new ways to step up your revenues.
Resources - 12 min read
Marc Llobet
The best Ad Creatives for Mobile Games – Successful UA Campaigns
If you want to tweak and improve the Ad Creatives & Video Ads of your User Acquisition Campaigns for your Mobile Games, then, keep reading!
Monetization - 16 min read
Marc Llobet
Improving the CPI & ARPU of your Mobile Games – Successful UA Campaigns
Tips & Strategies to improve ARPU, ARPDAU, and other revenue metrics. Connect them to your user acquisition campaigns to reduce your ads' CPI!
Monetization - 13 min read
Marc Llobet
LTV (Life-Time Value) for Mobile Games – Successful UA Campaigns
today, we’re talking about the LTV in Mobile Games; its importance in your User Acquisition Campaigns; and strategies & techniques to improve it.
Resources - 11 min read
Marc Llobet
How to Integrate Appodeal SDK in Unity effortlessly [Video Guide]
The webinar will be broadcasted in English and Russian languages on Zoom!
Resources - 14 min read
Marc Llobet
Appodeal Talks #01: How to Monetize a Shopping List App Worldwide, with Listonic.
In Appodeal, we recently started a new series of webinars, the Appodeal Talks. In these webinars, you will find interviews, open panels, insights & other relevant topics from Top Professionals in the mobile industry. Last week we had our first webinar with Kamil Janiszewski, Chief Revenue Officer & Co-founder at Listonic. We discussed, among other […]
Monetization - 4 min read
Marc Llobet
Guide: How to Run a Game Concept Test
Conducting Game Concept Tests before you start building your game drastically increases your likelihood of building and launching a successful game. Check out our 45-page guide for the detailed step-by-step instructions on how you can start running your own game concept test!
Resources - 2 min read
Wing Poon
Top 5 New Features to Grow your Mobile Games and Apps
Let's start unveiling some of the new features and upgrades that are around the corner, and, most importantly, how you are going to benefit from them.
Monetization - 7 min read
Marc Llobet
Appodeal’s Mobile In-App Ad Monetization Performance Index 2020. NOW AVAILABLE.
Find valuable insights on the top-earning mobile ad networks; the average eCPM for 150+ countries; and the eCPM trends on each market and mobile ad format.
Resources - 2 min read
Marc Llobet
iOS 14: Get your Ad Monetization Ready! All you need to know. (UPDATE Sept’20)
Apple has caused the APPocalypse, the IDFAs are dead, an $80 billion ad industry is trembling, the oceans are rising, and the sky will fall on our heads.
Monetization - 12 min read
Marc Llobet
Admixer Webinar Summary: In-App Advertising During the Crisis
Fernando Granata, Head of Programmatic, participated in a webinar “In-App Advertising During the Crisis: Key Changes, Trends, and New Ways to Succeed” hosted by Admixer Academy. Together with Yaroslav Kholod, Director of Programmatic at Admixer, they discussed the new industry developments in the Covid-19 climate.
Resources - 5 min read
Wing Poon
8 tips to Attract & Acquire Mobile Game Users during the COVID-19 Lockdown
Now, more than ever, it is particularly necessary to optimize the customer acquisition and loyalty strategies of your application and, at Appodeal, we want to help you achieve that.
Monetization - 11 min read
Marc Llobet