Mobile In-app Ad Monetization

eCPM Report

for 2023 Q4

Optimize your Ad Monetization, find new audiences, and increase your ad revenues. Boost your eCPMs with the freshest data!

eCPM Report 2023

Revisited eCPM data of the mobile ad industry 

  • The Freshest Data — Monthly & quarterly data on 2023.
  • 18 Countries — From all continents (except Antarctica).
  • 280+ Billion Impressions — Rewarded Video, Interstitial, Banner.
  • 100.000+ Mobile Apps Analyzed — on iOS & Android.
  • 70+ Ad Demand Sources — Focus on your top performance metrics.
  • Interactive Infographics — Easily navigate through all the data.

Ready for the Holiday Sales!

Check out the key insights, or analyze the data yourself to find new growth opportunities for your Mobile Apps & Games!

Yearly eCPM Report 2023 Edition

Personalize your Monetization Strategy in 3 steps!

Identify Similar Behaviors

in the different countries of your users

Create Your Markets

Where you’ve detected potential opportunities in the report

Adjust your Ad Configuration

For those markets where your metrics can improve

We’ve chosen the 18 most representative countries of all the global Markets.

Take a Peek

Our Amazing Partners


Get the eCPM Report for 23'Q4