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Mobile In-app Ad Monetization
eCPM Report
for 2023 Q4
Optimize your Ad Monetization, find new audiences, and increase your ad revenues. Boost your eCPMs with the freshest data!
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Revisited eCPM data of the Mobile Ad Industry
The Freshest Data
Monthly & quarterly data on 2023.
18 Countries
Top Mature & Emerging countries.
300+ Billion Impressions
Rewarded Video, Interstitial, Banner.
125.000+ Mobile Apps Analyzed
on iOS & Android.
80+ Ad Demand Sources
Focus on your top performance metrics.
Interactive Infographics
Easily navigate through all the data.
Ready for the Holiday Sales!
Check out the key insights, or analyze the data yourself to find new growth opportunities for your Mobile Apps & Games!
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Personalize your Monetization Strategy in 3 steps!
Identify Similar Behaviors
in the different countries of your users
Create Your Markets
Where you’ve detected potential opportunities in the report
Adjust your Ad Configuration
For those markets where your metrics can improve
We’ve chosen the 18 most representative countries of all the global Markets.
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Platform
Monetization
Take full control. Get total transparency. Maximize your ad revenues
Data Analytics
Get actionable insights from your apps, and turn your data into profits.
UA Automation
Test hundreds of ad creatives. Control your UA campaigns across all channels.
Publishing Program
Publish your games with Appodeal
GDPR Compliance
Ad Demand Sources
Knowledge
🚀 Benchmarks
Success Stories
Use Cases & Videos
Guides & Reports
Knowledge Hub
Developer Docs
Company
About Us
Contact Us
Career
Member of the Interactive Advertising Bureau