Appodeal Academy isn’t just a learning platform—it’s a community and a resource hub that empowers app creators and publishers to achieve sustainable growth.
Acquiring and retaining app users is more competitive than ever. As we approach 2025, the mobile app landscape continues to evolve, driven by rapid technological advancements and shifting user behaviors. With over 5 million apps available across Google Play and the Apple App Store, staying ahead requires more than just a good idea—it demands a […]
Appodeal’s SDK 3.4 helps smaller developers stay competitive in a tougher ad-tech industry by improving stability and aligning with evolving standards to protect ad revenue.
Optimize your Ad Monetization Strategy, find new audiences, and learn new ways to step up your revenues.
Targetoo has recently completed the process of integration with BidMachine, an advanced supply-side platform (SSP) by Appodeal. This partnership holds the potential to significantly transform in-app bidding technology, and create new doors for app makers and developers looking for better revenue tactics. BidMachine x Targetoo BidMachine, a unique system for in-app bidding that was introduced […]
Smadex has recently completed its integration with BidMachine, a cutting-edge supply-side platform (SSP). This collaboration promises to revolutionize in-app bidding technology and open up new horizons for app creators and developers seeking enhanced monetization strategies. About BidMachine: Transforming In-App Bidding BidMachine, a proprietary in-app bidding technology released in 2019, has rapidly gained recognition for its innovative […]
The power to transform your game's user retention strategies, delve deep into user behavior analysis, and explored innovative ad monetization techniques... lies at your fingertips.
In today's fast-paced and competitive mobile app market, App Store Optimization (ASO) has become crucial to ensuring success for app developers and publishers.
Mobile app and game studios must be strategic in their ad budget planning to ensure they are not sacrificing quality user growth...
Many of our posts have focused on re-engagement strategy, but we’d like to take a look at the nuts and bolts of what makes app re-engagement and in-app advertising actually work. To help us with this, we spoke to our supply side platform (SSP) partners at BidMachine to give us some insights on how their […]
Avoid these mistakes to ensure your Influencer Marketing Campaign turn into impressions, downloads, and installs from a quality audience.
Build partnerships with niche influencers to drive quality & targeted traffic to your App Store while boosting installs.