I'm thrilled to introduce the Appodeal Academy 🎓: a comprehensive, self-paced learning platform to bridge knowledge gaps and help app creators build thriving businesses. With Appodeal Academy, we’re providing the tools, knowledge, and insights you need to build and scale your mobile app with confidence, meet industry standards, and uncover growth opportunities you didn’t know […]
Acquiring and retaining app users is more competitive than ever. As we approach 2025, the mobile app landscape continues to evolve, driven by rapid technological advancements and shifting user behaviors. With over 5 million apps available across Google Play and the Apple App Store, staying ahead requires more than just a good idea—it demands a […]
Appodeal’s SDK 3.4 helps smaller developers stay competitive in a tougher ad-tech industry by improving stability and aligning with evolving standards to protect ad revenue.
Optimize your Ad Monetization Strategy, find new audiences, and learn new ways to step up your revenues.
The power to transform your game's user retention strategies, delve deep into user behavior analysis, and explored innovative ad monetization techniques... lies at your fingertips.
In today's fast-paced and competitive mobile app market, App Store Optimization (ASO) has become crucial to ensuring success for app developers and publishers.
Mobile app and game studios must be strategic in their ad budget planning to ensure they are not sacrificing quality user growth...
Avoid these mistakes to ensure your Influencer Marketing Campaign turn into impressions, downloads, and installs from a quality audience.
Build partnerships with niche influencers to drive quality & targeted traffic to your App Store while boosting installs.
Appodeal Stack announced a partnership with AppLovin through BidMachine.
Austin, TX (June 23, 2022) – Appodeal announced today that it has joined forces with Adjust, the mobile marketing analytics platform, to deliver a growth experience to all mobile app and game creators. With this partnership, all Appodeal users now have access to their user acquisition (UA) and attribution data from a single dashboard. By […]
metrics like push notification opt-in rate, CTR, DAU, and MAU are all interconnected. Moreover, they all correlate with retention rates and conversions