How to Understand your Mobile Business Performance?
Appodeal’s Overview Dashboard I can make sure that my business performance and my mobile apps are growing
Marc Llobet
Product Marketing & Growth @ Appodeal
Monetization & Marketing since 2010. Mobile + Gaming + Ad-Tech Industry.
Helping mobile start-ups and indie developers to grow their games, and connecting the dots between the KPIs & Metrics with the product strategy, design & optimization to ensure the max revenue & growth.
When I'm not managing the Growth and Product Marketing in Appodeal, I'm devouring AAA & Indie Games.
LTV Forecast: How to scale the app with positive ROAS?
This Growth Engine will learn from all your historical data to predict and forecast your future metrics. And, the more data you feed to Appodeal, the higher the accuracy of your predictions!
Appodeal 4 min read
The Mobile eCPM Report: In-App Ad Monetization Worldwide [Updated 2022 Q1]
Optimize your Ad Monetization Strategy, find new audiences, and learn new ways to step up your revenues.
Resources 18 min read
What is the “Impression Period” between Rewarded Video Ads? [Use Case]
Too many ads in a row can reduce your user retention. But fewer ads mean lower-income... What’s the perfect balance? The optimal Impressions Period between Rewarded Video Ads?
Ad Monetization 5 min read
Monetize in Flutter Framework, now with Appodeal!
Developers working with Flutter can now monetize their apps & games, with all the features and benefits of Appodeal!
Appodeal 4 min read
Millions From Scratch: Mobile business with NewPubCo’s Spades
A few months after joining the program, NewPubCo grew from a pilot project of the Appodeal Accelerator to the top-3 word game studio in the US, making its founder Vlad (... drum roll ...) a millionaire.
Appodeal 6 min read
ASO Metrics: Track & Test your Apps & Games
Master the ASO Metrics to boost your conversion rates, installs, visibility, and many more ASO KPIs.
ASO & Organic Traffic 8 min read
7 Tips to get your App Featured in the App Stores!
Here's a list of 7 Tips for Indie Developers. Be ready when your Apps & Games get Featured in the App Stores!
Growth 5 min read
ASO Ratings & Reviews: Boost your Growth Strategy
ASO Reviews & Ratings: How do they work, their real impact, how to turn bad reviews into positive feedback, and pro tips to boost your growth
ASO & Organic Traffic 11 min read
Direct Deals & Cross Promotions for Mobile Apps & Games
Everything about Direct Deals & Cross promotions, which ad formats to use, segmentation and targeting strategies, and how to set up your first campaign.
Growth 7 min read
15 Questions when Choosing a Mobile Ad Network (for Indie Devs)
With all the advances and shifts in the Ad Industry, how to choose the mobile ad network right for you?
Ad Monetization 9 min read
ASO Conversion for Indie Devs: Creating Eye-Catching Visuals
How to tweak your ASO Visuals to help your conversion metrics & turn more visitors to install your apps and games...