Quickly view your app's total earnings across all sources—ads, in-app purchases, and subscriptions. Analyze all your revenue sources in a glance to find out new growth opportunities.
Break down your audience into segments, based on your product life-cycle and teams. A/B test every monetization setup to find out the most effective strategies.
Fully Control your Ad Placements and Impression Frequency
The only growth platform that allows you to optimize every detail of every single ad unit. Use your real app data to boost your monetization without damaging your retention.
Discover the lifetime value of your new users and their projected worth. Understand the real value of every UA channel, ad creative, and targeted country.
Gain clarity on the factors behind your app's most successful conversions, from channel performance to creative strategies. Uncover insights that drive top LTV, ROAS, installs, CPI, retention, and more.
Get a Clear Vision of the Gains and Losses of your Ad Spend
Identify in a glance the most effective channels and campaigns, and optimize your ad budget allocation. Ensure every dollar spent contributes to your success.
Find out the most effective channels and campaigns for acquiring valuable users. Eliminate guesswork and optimize your strategies with data-driven insights.
Delight and Retain More Users with Data to Lead the Way
Cohort Retention
Sessions
Product A/B Tests
Tracking App Retention Over Time
As your app grows, keep track of retention changes over time, for different user cohorts. Assess your ARPU, generated revenue, and many more metrics beyond session activity.
Identify any deviations to fix potential issues before they escalate. Access key user engagement indicators—session length, frequency, and daily time spent—all in one place.
Data Integration Simplified with Just a Few Clicks
Easily connect ad network metrics via API (Facebook, Google Ads, etc). Gather all your attribution data from Adjust or AppsFlyer and merge them with Appodeal’s monetization data.
Focus on What's Important: Custom Dashboard Creation
Create a dashboard that reflects your priorities with our intuitive drag-and-drop builder. Tailor your analytics to focus on the metrics that matter most to you.