Mobile In-app Ad Monetization

The eCPM Report

Introducing the Appodeal Academy + Benchmarks!

Optimize your Ad Monetization, find new audiences, and increase your ad revenues. Boost your eCPMs with the freshest data!
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Revisited eCPM data of the Mobile Ad Industry

The Freshest Data
Monthly & quarterly data on 2024.
18 Countries
Top Mature & Emerging countries.
300+ Billion Impressions
Rewarded Video, Interstitial, Banner.
125.000+ Mobile Apps Analyzed
on iOS & Android.
80+ Ad Demand Sources
Focus on your top performance metrics.
Interactive Infographics
Easily navigate through all the data.

Generate your Own eCPM Reports!

Do you want to check out the latest key insights, or analyze the data yourself? 

We have created Appodeal Benchmarks. A tool to generate your own reports, and help you finding new growth opportunities for your Mobile Apps & Games!

*You can still find all our old eCPM Reports in our new Academy
Appodeal Benchmarks

Improve your Monetization Strategy in 3 steps!

Select your Most Rellevant Filters
Choose the Category, Platform, Country, Period and App Size.
Generate your Own eCPM Reports
Based on fully anonymous and aggregated data.
Adjust your Ad Configuration
Learn and adjust your monetization strategy.
Gain access to the industry's 100% unbiased benchmarking data! 
Compare the top-key metrics for your mobile app vs. your competition.

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Global Partner Networks

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Taking Your Game to the Next Level

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