Ad Monetization < 1 min read  - September 24, 2018

Utility apps monetization strategies that actually work [VIDEO]

Whether you’ve already tapped into the potential of utility apps or just started with them, we’re excited to be helpful along your way. That’s why we organized a live webinar about utility apps strategies.

Whether you’ve already tapped into the potential of utility apps or just started with them, we’re excited to be helpful along your way. That’s why we organized a live webinar about utility apps strategies. We invited experienced speakers, Vera Rabkina, Product Manager at Gismart and Kamil Janiszewski, Co-founder and Head of Sales at Listonic.

Here’s the webinar agenda:

  • What is the difference between utility apps and other apps? Pros and cons of utility apps.
  • User Acquisition for utility apps.
  • Tricks for keeping a high retention rate.
  • Utility app monetization: Freemium, Premium or Subscription models, in-app advertising, cross-promotion, and bundles.
  • International expansion: localization and monetization tips for different countries.
  • Q&A.

Valerie Alfimova
Valerie Alfimova

Interviews + Q&A 8 min read

Interview with StoneFalcon: Insights into Game Development, Strategy & Rankings

Today, we bring you our interview with game development company and Appodeal client, StoneFalcon. In this interview, CEO Eugene Kolobov describes his company’s journey in game development, strategies for success and advice for up and coming developers. Before we jump to the questions, tell us about the game, Town Jump, and any stats you’d like […]

Interviews + Q&A 8 min read

Valerie Alfimova
Valerie Alfimova

Growth 4 min read

How a Top 40 App (50M+ downloads) Increased Its Ad Revenue by 53%

Higher eCPM. Reduced workload. Flexible payment options and terms. Most app publishers would be pleased to reap the benefits of one of the three choices mentioned above. But how about combining them all for a triple-threat and major results? Appodeal clients like Devexpert.net are able to do just that and maximize their ROI in the […]

Growth 4 min read

Valerie Alfimova
Valerie Alfimova