eCPMs will increase up to 30% this Holiday. Are you going to miss it?
Even with the COVID situation, the data shows that this 2020 holiday season, the eCPMs will grow again.
Monetization - 6 min read
Marc Llobet
4 Ways 5G is Changing In-App Advertising
Despite the 5G technology being already available, not everyone is aware of it and how it will impact a slew of industries, advertising included. This post aims to demystify what it is and how it will impact the mobile advertising space.
Monetization - 2 min read
Guest Author
Appodeal 2.0: New Growth Intelligence to Fuel Your App’s Growth – Now Ready for Beta Testers!
Appodeal's App Intelligence tool aligns your app’s monetization, user acquisition and attribution data all on one dashboard. You will be able to identify your top revenue drivers, increase your app’s lifetime value and retention rates, improve your overall marketing’s ROI, and more.
Monetization - 7 min read
Wing Poon
New SDK 2.7 Beta: Featuring Full Consent Manager Support for GDPR & CCPA Compliance
SDK 2.7 (beta) fully supports our new Consent Manager that makes it more convenient for you to comply with data protection regulations like GDPR and CCPA.
Monetization - 3 min read
Wing Poon
What’s in store for Appodeal in 2020?
Check out our exciting 2020 product roadmap to become the best monetization platform for indie app developers and studios.
Monetization - 10 min read
Pavel Golubev
Appodeal’s 3rd annual Mobile In-App Ad Monetization Performance Index (2019 Edition) Now Out
Our new 54-page report provides insights for mobile app publishers on the top earning mobile ad networks, ad exchanges and DSPs, along with their eCPMs, the average eCPM of each country globally and more.
Monetization - 3 min read
Wing Poon
Meet Stack: Our New Umbrella Brand and End-to-End Solution
We’re excited to introduce Stack, a new end-to-end solution by Appodeal aimed at scaling winning apps. With Stack, we put publishers first by clearing the way for direct collaboration with advertisers.
Monetization - 5 min read
Pavel Golubev
Appodeal and Epic Games Help Mobile Game Developers Scale In-Game Ad Monetization
Appodeal and Epic Games collaborate to help mobile game developers scale in-game ad monetization
News - < 1 min read
Wing Poon
Looking back at 2018: How we continue to put mobile app publishers first
A year ago we defined and refined our core values to guide everything we do to put publishers first. Now that 2019 is here, let’s take a look back at 2018 and see how we did!
Monetization - 7 min read
Wing Poon
Appodeal’s New 2018 Performance Index Now Available
The industry’s only Mobile In-App Ad Monetization Performance Index is back! If you’re fine-tuning your monetization strategy for 2019, you won’t want to miss out on the findings in this new index.
Monetization - < 1 min read
Wing Poon
First results of Parallel Bidding: 30% ARPDAU increase
After eight months of tests and experiments, we’re thrilled to be the first to open the discussion share real results of Parallel Bidding.
Monetization - 2 min read
Valerie Alfimova
And The Winner of Appodeal’s 3rd Indie Game Blast Off Contest Is…
Now is the moment you’ve been waiting for. After tallying up all the votes for our third Appodeal Indie Game Blast Off Contest, we have a definitive grand prize winner!
News - 3 min read
Wing Poon